Behind the Scenes

What Working In A Bookstore Taught Me About Being A Business Owner

What Working In A Bookstore Taught Me About Being A Business Owner

Lindsay shares how her job at a small, independent bookstore in her hometown taught her valuable skills that she still carries with her as an entrepreneur! 

3 Words You Should Be Using Instead of 'Pitch' in Your Next Presentation

3 Words You Should Be Using Instead of 'Pitch' in Your Next Presentation

The application process is a chance to sell yourself. The issue, it seems, isn't the process; rather, it's the word. So, if we're not actually pitching, what are we doing? As an applicant to a university or job or as a company seeking new business, if we ban the word "pitch," what words do we use instead?

Behind the Scenes: An Exciting Week Around the Office!

Behind the Scenes: An Exciting Week Around the Office!

We've taken over almost the entire west side of the top floor of 430 Bedford Rd, and we couldn't be more excited about it. Be sure to stop by and see all the changes we're making for yourself.

Behind the Scenes: Three Ways to Cultivate the Power Of 'Thank You' at the Office

Behind the Scenes: Three Ways to Cultivate the Power Of 'Thank You' at the Office

In a fast-paced work environment, it’s easy for gratitude to get lost in the momentum of the daily grind. Not only is it an essential courtesy, but taking the time to write, say or even act out a “thank you” also has tremendous professional and psychological benefits for you and your business!

Behind the Scenes: Show, Don't Tell

Behind the Scenes: Show, Don't Tell

"Show, don't tell." It's one of the tenets of good writing -- avoid "I" statements; encourage the reader to draw inferences; tell a story. Lindsay shares how to share, rather than tell, when branding your business.

Behind the Scenes: What You Can Learn From College Admissions When Hiring For Your Startup

Behind the Scenes: What You Can Learn From College Admissions When Hiring For Your Startup

Yes, the college admissions process is far from a perfect system, but Lindsay finds that it has taught her a lot about how to staff a start up. Between weighing risks and rewards, making projections for the future, and relying on data and instinct as guides — the parallels don’t stop there!

Behind the Scenes: Being an Intern

Behind the Scenes: Being an Intern

Midway through the summer, Gretchen went around the office to ask our interns what they’ve learned during their time working here, and they had some very interesting responses!

Behind the Scenes: The LogicPrep Brand

Behind the Scenes: The LogicPrep Brand

The right vibe inspires staff and clients to bring their A-game, and since our company, LogicPrep, specializes in preparing high school students for college, A’s are of paramount importance.  Jesse shares his thoughts on how to strengthen your company’s brand.